Impact of online distribution

Impact of online distribution

Music and television can now be downloaded, stream or simulcasted at the click of a button – without ever having to leave your armchair. It is available to you whenever, wherever.
Spotify is less than £10 Spotify
Netflix is less than what a VHS would be £15
Video games is the only one that has the old model of buying a game with only one game. This would make them have the most revenue.
Netflix today have 15% of worldwide internet traffic.
Love film, they used the internet but didn’t use it in the correct way.
In 2009 the reason why we didn’t have streaming services is because we didn’t have the technology for it.
Simulcasting:  When a media product is broadcast both online and via a traditional medium at the same time. In television terms, it could refer to programme being broadcast on two different channels.
Crunchyroll would have a lot of simulcast from japan to America or UK.
Amazon prime premier league to show 20 matches of the games from 2019 – 2022.
Eleven sports have lots of sporting channels that would not be broadcasted out on to BT or sky channels. For the live sport market in the UK.
Narrowcast channels: Television channels that distribute special interest (niche) content.
-        Vice
-        MUcv
-        The horror channels
Below-the-line advertising: the distribution of pamphlets, stickers, promotions etc. at the point of sale – also roadside banner and billboards.
-        Handouts
-        Speaker (on premises telling you about a product)
-        Go in to game lots of adverts for red dead 2
Online advertising – YouTube
Dancing bud light dog – looks like a viral video but is a real advert.

Viral video for American vandal  season 2 

Comments

  1. JCOSS Mr PNovember 26, 2018 at 1:02 AM

    Will

    You use specialist terminology well here and your notes make use of the material covered in class quite well. However, my concern is regarding examples - where you offer an example, please expand on it's relevance to the topic - this will aid your revision. For example, where you reference American Vandal, more detail on how it's relevant to online distribution makes the writing more worthwhile.

    Please leave a comment below as a reflection on feedback and explaining any changes you have made.

    Mr P

    ReplyDelete

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