Section 1: Public services broadcasting (PSB) + Doctor who case study

Section 1: Public services broadcasting (PSB)

Every house that owns a tv would need a tv listens to watch tv. Costing £150.50 a year. If you are caught without a tv license fee it would cost over £1000.  The money would fund BBC channels radio and websites. ITV are fund from advertising and sponsorship. Sky that is funded by subscription and advertising

Remit: The channels values (what does must do) The responsibility of a programme.
-        BBC: inform entertainment and educate
-        ITV:

BBC are not allowed any preference to specific products as they would need to show that there is other brand out there.
PSB means that programmes are mode for the public. There are no advertisements.
Public services broadcasters generally transmit programming that aims to improve society by information viewers.
Public services broadcasters also strive to entertain their viewers. Not just boring documentary’s.
‘To reflect the UK, its culture and values to the world’
BBC world news, BBC world services and BBC America, BBC have amazon and Netflix deals. Showing the UKs culture values to the world.

75% of the BBC’s funding comes from the licence fee (currently costs £147 for a colour and £49.50 for a black and white TV licence)
The remining income comes from commercial activities such as: worldwide sales of its programmes, Publications such as radio times, Good food, etc

The BBC is a cross media organisation – one of the largest in Europe
Cross media organisation: goes across all media platforms
This means it is vertically and horizontally integrated
Vertically – in which a media company can control the production, distribution and exchange (consumption) of a product.
Horizontal integration – in which a media company has several subsidiary companies that are used to support the marketing of its products.

Time shifting: The recoridng of programming that is veiwed or listend to after the live broadcasting of its parent channle/ station.
e.g. ITV, ITV+1, Channel 4, Channel 4 +1, radio stations. 

BBC case study: Doctor who
Synergy
Companies that are both vertically and horizontally integrated can create synergy across their output.
This means they can promote their output – for example, Doctor Who – in an efficient and profitable manner, whilst at the same time creating a recognisable brand.

Editing
-        Starts off slow with slow, long takes before a cut. As the trailer continues the editing speeds up with many more cuts: this may suggest the pace of the upcoming season.
-        Title cards, Doctor who, time/ date, BBC logo
-        May cuts to black and at times fades back in.
-        Jump cut
Mise -en - scene           
-        Many different settings, take place at different times: intrigues the audience
-        Costumes are low budget
-        Lighting; dark lighting; creates fear and builds tension
Sound:
-        Diegetic sound: heavy breathing, dialogue
-        Non-diegetic sound:  narration, music - building tension, very earie.
-        Sonic screwdriver:  instantly recognisable
-        Sound bridge: heavy breathing
Cinematography:
-        Close of new faces: highlights their importance
-        Tracking shots: showing the setting
-        Wide shots, putting into perspective: makes the audience feel intimated
-        Low angles; makes the character the doctor look surprised she the hero! Makes the audience feel inferior

In the editing of the doctor it starts off slow with slow, long takes before a cut. As the trailer continues the editing speed with many more cuts. This could suggest the pace of the upcoming season.  In the sound of the trailer you can hear lots of heavy breathing as well as dialogue both being diegetic sounds this could show how intense they are trying to make it and put the audince on their edge of their seat so they can see how exciting it will be. 

In the diegetic sound used within the scene have lots of heavy breathing like someone is scared or they have been running around a lot. This was used within the 5th second of the clip when one of the characters had a big sigh of relief or extortion. The connotation of this scene gives could suggest the show having a lot more action within it. or it could also suggest that the audience will be out of breath from watching this new season of Doctor who from its intense sci-fi moments and when they have their famous running moments in doctor who.

The lighting and camera used within the trailer had lots of lens flares in it. In the clip at 8s, 11s, 26s - 28s they used big lens flares in the 8th second it was the sun lens flare in the 26th second it was torched. This could connotate that throughout the season it will become a lot darker and that the audience will see the difference in seeing the light from the sun at the start of the season to the end when they will need flashlights. This connotes the genre of Doctor who as sci-fi is very famous for have lots of lens flares and having big light epoxies from all the tech that is used within it.






Comments

  1. Will

    Your notes on the BBC's ownership structure are solid - they use terminology well and show decent level of understanding. To improve I would expect more definitions for terminology and more detailed use of examples.

    However, your textual analysis of the Dr. Who trailer is far too descriptive for a Media course. There is very limited reference to how the techniques used appeal to the target audience, with a lack of explanation of the connotation of techniques used. In terms of quantity the work is also lacking the detail required for a Cambridge Technical course.

    Please make changes by Sunday 14th a 8pm at the latest.

    Mr P

    ReplyDelete
    Replies
    1. I have added in 2 paragraphs explained about sound and the other one with lighting and camera work both explaining the connotation of techniques used in the trailer

      Delete
  2. Again Will, I see no improvement.

    Very disappointing.

    Mr P

    ReplyDelete

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